The standout pieces

Making Maggie’s brand and story apparent was essential. We wanted to create a strong message that leaned into what Urban Baby Co. customers are buying and who they’re buying from – with some tasteful injections of personality. Because as you’ll quickly see when you scroll through Maggie’s products, she loves puns. ;) Take a peek at what we brought to the screen together:

As a woman-owned company with a commitment to sustainability, we understand the importance of transparency—especially when it comes to what goes into the making of products you purchase for the little ones and parents in your life. That’s why you can trust we always create and curate with our people + planet in mind.

Ethically designed + curated goods for the hippest little ones and parents

We believe in:

Goods that Mother Earth appreciates. 
We’re committed to being green in all facets of our business—from using sustainable fabrics and recycled materials to compostable packaging delivered right to your doorstep. The goods we design and sell are those our own hip little ones wear and use because we fully trust them to be both good for the family as well as Mother Earth.

Handmade, baby.
We’re all for a good story. Here at Urban Baby Co., you can expect there to be a unique, meaningful narrative sown into the creation of each handmade piece. Let us help you bring to life an authentic story to pass on—one that withstands the test of time. 

Raising up our fellow makers.
Empowering and connecting with our fellow makers—specifically women and black indigenous people of color—is what we do best. Well, second to creating and curating with the earth in mind, of course. Why is that? As a small business ourselves, we appreciate and thrive on the “shop small” ripple effects that come with every purchase.